Reflecting on online dating and the modern world at The New York Times, David Brooks identifies the "enchantment leap":
When online daters actually meet, an entirely different mind-set has to kick in. If they’re going to be open to a real relationship, they have to stop asking where this person rates in comparison to others and start asking, can we lower the boundaries between self and self. They have to stop thinking in individual terms and start feeling in rapport terms.Basically, they have to take the enchantment leap. This is when something dry and utilitarian erupts into something passionate, inescapable and devotional. Sometimes a student becomes enraptured by the beauty of math, and becomes a mathematician. Soldiers doing the drudgery of boot camp are gradually bonded into a passionate unit, for which they will risk their lives. Anybody who has started a mere job and found in it a vocation has taken the enchantment leap.
In love, of course, the shift starts with vulnerability, not calculation. The people involved move from selfishness to service, from prudent thinking to poetic thinking, from a state of selection to a state of need, from relying on conscious thinking to relying on their own brilliant emotions.